OEM & Private Label
Your brand on our reels. MOQ from 200 pcs.
Put your brand on a reel we actually machine
KATYUSHA runs OEM, private label and light ODM programmes for distributors, tackle retailers and other
brands. You are buying from the factory floor, not from a trading desk: the same tooling that produces our
own reels produces yours, and the MOQ reflects that.
OEM programme fact sheet
- Services
- OEM (our models, your brand) · Private label (branding + packaging) · ODM (adapted specs)
- MOQ - existing model, stock colour
- 200 pcs per model for fly reels, 100 pcs per model for sea reels - per colour, per size
- MOQ - custom colour anodising
- Same 200 / 100 pcs per model, still counted per colour and per size - anodising a new colour does not raise the floor, it just adds a colour to the run
- MOQ - custom mould / new body
- Quoted per model (mould cost separate)
- Branding options
- Laser engraving, pad printing, custom retail box, hang tags, user manual
- Sample lead time
- Confirmed at artwork approval
- Sample cost
- Single-unit price plus freight; credited against the bulk order of the same model
- Production lead time
- Confirmed on the proforma invoice after deposit and artwork approval
- Payment terms
- Deposit on order, balance against the bill of lading copy - stated on the proforma invoice
- Incoterms
- EXW, FOB Ningbo / Shanghai, CIF and DDP on request
- Documentation
- Commercial invoice, packing list, B/L, certificate of origin, test reports on request
How a private-label order runs
| Step | You provide | We deliver | Time |
| 1. Enquiry | Model(s), target quantity, market, target price | Quotation + spec sheet | 1-2 business days |
| 2. Spec lock | Confirmation of model, colour, branding | Written spec + artwork layout | Written spec sheet |
| 3. Sampling | Artwork files, packaging brief | Pre-production sample | Confirmed at artwork approval |
| 4. Order | Signed PO, deposit | Production slot confirmed | - |
| 5. Production | - | Batch produced, QC tested, photos on request | Confirmed at artwork approval |
| 6. Shipment | Balance payment | Documents + tracking | Per Incoterm |
What we can change, and what we cannot
- Can: colour and finish, engraving and printing, handle knob, packaging and manuals, bearing spec, drag material, individual retail-box content, carton marks.
- Can, with tooling cost: spool geometry, body profile, porting, new model development from your drawings.
- Cannot: promise a spec we have not measured. If we quote a drag figure, it is a bench number.
Your own brand, kept separate
We do not sell your private-label item on KATYUSHA, Amazon or anywhere else. Your model number, your
artwork, your packaging, your channel.
Send an OEM enquiry
Looking for wholesale instead?
FAQ
Can KATYUSHA manufacture reels under my own brand?
Yes. We run OEM, private-label and light ODM programmes with custom colour anodising, laser engraving and retail packaging.
What is the minimum order quantity for private label reels?
200 pcs per model for fly reels, 100 pcs per model for sea reels - counted per colour and per size. Custom tooling is quoted per model, with the tooling cost stated separately.
How long does sampling take?
The sample lead time is confirmed at artwork approval and restated on the order.
Will you sell my private-label reel to other customers?
No. Your model number, artwork and packaging are exclusive to your channel; we do not list private-label items on our own store or marketplaces.